Large red heart with white text: Linear + CTV A Performance Love Story.
Digital design

Converged TV Valentine’s Campaign

To launch Digital Remedy’s new Converged TV offering, which combines Linear and CTV solutions into a unified product, I helped develop and design a Valentine’s Day-themed campaign.

Built around the idea of the perfect match, it transformed a simple product launch into a playful love story. This collection showcases a range of supporting assets, including social media creative, a brochure, and a sales presentation.

Social Posts

Two heart-half pendants labeled LINEAR and CTV with text: Start your own Converged TV Love Story.Digital Remedy ad with text: A match made for higher ROAS and It's a Match between linear TV and CTV.

Gate Fold Brochure

Tri-fold brochure titled Linear + CTV A Performance Love Story by Digital Remedy with TV and streaming content.

Slide Deck

Digital Remedy slide showing 'Connecting Linear & CTV' with a heart symbol and related TV dating profiles and insights.
Digital Remedy slide titled Connecting Linear & CTV with a red heart and the words Linear + CTV inside.
Smartphone screen shows Crystal Foote's profile, an Executive Sales Director, with a bio about her TV passion.
Presentation slide showing a phone with 'It's a Match!' and text about choosing between linear and CTV advertising.
Five TV strategy status options with hearts: no TV, linear only, CTV only, both disconnected, and connected strategy.
Web page showing Linear TV Dating Profile for The Bold Traditionalist with green and red flags listed.
CTv Dating Profile showing green flags like high engagement and red flags like disconnected from linear TV.
Two phones with TV ad types connected by heart saying TV Insights: delivery, conversions, measurement, competitive.
Graphic with hearts showing a converged TV approach: open book, data, measure, competition, optimize relationship.
Laptop displaying Digital Remedy platform dashboard with performance metrics and line charts on a wooden table.
Text 'Let’s connect.' next to a QR code with a stylized letter D in the center on a patterned background.